Curvy Couture Innovation

Cotton Luxe Unlined Underwire - Natural

40 reviews   |  

Enjoy the super soft comfort and cotton-rich feel of this supportive underwire braOur innovative cup technology enhanced your shape and creates a natural lift. A great option for the full-figured woman who likes a natural bust shape.  

  • Unlined, full coverage cups  
  • Eliminate back bulge with wide, smoothing back wings 
  • Soft satin cushioned bottom band for comfy all-day support 
  • Cushioned straps for added shoulder comfort 
  • Breathable, moisture wicking cotton blend 

      Fit Tip: 

      • Band is snug. We recommend sizing up 1 band size when placing your order. 

      Fabric Content:

      • Cups: 59% Viscose 32% Cotton 9% Spandex
      • Wings: 57% Viscose 30% Cotton 13% Lycra Spandex


      Hand wash cold, use non-chlorine bleach when needed. Line dry, do not iron.

      size chart

      Pick 2, Which One's for You?

      We know it can be tricky to find the right size bra, but at Curvy Couture we know that you will love how your bra feels once you find the size that's right for you. So pick 2 and return one for free.(See our Free Returns policy for instructions)

      Go To Our Fit Guide
      Customer Reviews
      4.4 Based on 40 Reviews
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      Jacqueline N.
      United States United States
      For the fist time

      For the first time in probably 10 years I found a bra that fit, is comfortable, and makes me look better in clothing!

      Renee S.
      United States United States
      Simple, Soft, Sexy, Supportive

      Super soft cotton that conceals with no bulk. Everything is supportive and properly placed without feeling constricted or having created extra projection. I love it so much.

      Mrs L.
      United States United States

      I wear a 36I, but you don't make an I cup (which is nuts), so I went up a band size. I couldn't fasten it. Any plans for larger cup sizes?

      Curvy Couture Innovation

      We're very sorry this was your first experience with our bras. We mention in the description for this style that this bra fits snug, and to size up. The rest of our styles do not fit this way, just the Cotton Luxe Underwire. We are taking new size suggestions so I'll make a note of yours. Thank you for your feedback!

      Tennile H.
      United States United States
      Natural feel

      Loving the bra. My go to comfortable bra

      A Curvy Couture Innovation Customer
      Shawna E.
      United States United States

      Recently purchased the Cotton Luxe Unlined Underwire - Natural in my usual size but, somehow the band was too small. I'm a 34 and the band on this bra was definitely NOT that. I purchased this bra with two others, in my usual size, and the other two fit perfectly. Not sure if this bra was mislabeled or if it just runs much smaller than your other bras.

      Curvy Couture Innovation

      Hi Shawna! This is the only bra we have that is inconsistent in sizing, which is why we have a Fit Note on the description of the bra to size up in the band. If you want to try this style in another size we have easy and free returns and size exchanges. We recommend going up the band and down a cup, depending on how this one fit. Feel free to email us directly at or message us on Facebook or Instagram to speak with our fit specialist.